Wedding Band & Co Certified Diamonds

How to Select Her Diamond

Over the past decade, the industry learned that diamonds mined in some Third World
countries had become revenue sources for rebel uprisings. The resulting suffering and
bloodshed had become rampant and sickening.

Those gemstones came to be known as “blood diamonds” or “conflict diamonds.”

In 2000, the global diamond industry declared a Zero-Tolerance Policy for “conflict
diamonds,” working with the United Nations to create the Kimberly Process Certification
System (formally adopted in 2003) to exclude “conflict diamonds” from the ethical
diamond distribution chain.

Like other principled diamond vendors, WEDDING BANDS & COMPANY volunteers to
warrant that every diamond we sell is conflict free, has been purchased from a known
and honorable source, meets or exceeds UN standards, and complies with the ethical
standards of the international diamond supply chain.

By now, you might already be a diamond expert. You might even have purchased your
center stone. Or your dream-ring might feature a diamond that comes from your
family. WEDDING BANDS & COMPANY has lots of experience with all these situations.

Or perhaps you are a bit daunted by all pertinent considerations and vocabulary
required to make an intelligent diamond purchase decision. We can help you learn
what you need to know, when we meet face to face.

Until then, here is a little introduction to the kinds of measures and definitions that will
guide your selection of the diamond(s) that will gratify your heart (and dazzle your eye)
every single day, for the rest of your life.

The “Cs” of Diamond Grading and Pricing

Most people have heard “Diamonds’ Four Cs” – Carat, Color, Clarity, and Cut –
which coalesce to determine a “Fifth C,” Diamond Cost.

Each of these Four Cs is essential in determining the value of any diamond. In fact, no
one C supersedes any other, from the industry’s point of view. Value is ascertained by
the relationships among these four standards.

Some individual customers may be more passionate about Color than Clarity. Others
may view their favorite Cut as their most important consideration. Purchase decisions
are completely a matter of personal priorities and taste. If you love the diamond, and if
it answers your other priorities, it’s the right diamond for you to buy.

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